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Investment

+3

Russell Westbrook's Newsletter Blueprint That's Disrupting ESPN

Jun 5, 2025

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14 min read

Russell Westbrook's Newsletter Blueprint That's Disrupting ESPN

Why traditional sports media is losing control as athletes build owned audiences and AI tools level the competitive intelligence playing field

Mark Shannon
Mark Shannon
Sports Business Innovation: How Anti-Monetisation Strategy Creates Premium Sponsorship Deals

Aug 1, 2025

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14 min read

Sports Business Innovation: How Anti-Monetisation Strategy Creates Premium Sponsorship Deals

Plus: TikTok's 6.4M Viewer 'Messi Cam' Success, PGA Tour's Rapid Rounds Innovation, and Golf's Spider Cam Debut at The Open Championship

Mark Shannon
Mark Shannon

Broadcast

+2

🥊The Rise and Influence of Challenger Sports

Jan 23, 2025

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12 min read

🥊The Rise and Influence of Challenger Sports

Challenger sports leagues are redefining the game—how will traditional sports adapt?

Mark Shannon
Mark Shannon
Oliver Buchannon
Mark Shannon

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